Who We Are


The Intrinsic Institute is a human capital firm dedicated to measuring, predicting, and building human excellence. We specialize in the measurement, training, and development of the non-cognitive factors driving exceptional human performance. Using a state-of-the-art psychometric assessment and cutting-edge learning solutions, our mission is to unlock the potential within individuals. Believing in the potential of the human endeavor, the Intrinsic Institute’s goal is simple - to ignite the greatness within.

Our Vision


To serve as an international leader in measuring, predicting, and building human excellence.

Our Mission


To ignite greatness within schools, teams, and businesses across the world.

Our Values


Hard work, learning, service to others, excellence, continuous improvement, integrity, and curiosity

Our Leadership


Brian Davidson

Dr. Brian Davidson
Founder and President

Dr. Brian Davidson is the founder and president of the Intrinsic Institute. As chief architect of the Intrinsic ProfileTM assessment, Dr. Davidson applies his work to help educational institutions, sports teams, and businesses across the world. Prior to founding the Intrinsic Institute, he motivated and empowered individuals as an educator, teaching at both the high school and university level. It was through the studying of over a thousand students and educational leaders that he began to formulate, research, and create his novel theory of human excellence. His groundbreaking research and work has been featured and shared across the world - from the halls of the Ivy League to schools throughout India. Believing in the potential of the human endeavor, Dr. Davidson’s mission in life is simple - to ignite the greatness within.

Dr. Davidson graduated Phi Beta Kappa from The University of Iowa with High Distinction and Honors, earning a degree in psychology and a teaching endorsement in secondary education. He holds a Master’s degree in counseling psychology and a Doctorate (with Honors) in educational leadership and policy studies, both from The University of Kansas, where he continues to serve as a senior research consultant and adjunct professor. He and his family currently reside in Olathe, Kansas.

Troy Morgan

Dr. Troy Morgan
Vice President

Dr. Troy Morgan is the vice president of the Intrinsic Institute. He has over 15 years of work in the athlete development and sport performance fields as a college baseball coach and recruiting coordinator, college football research assistant, and Major League Baseball scout. Dr. Morgan also has experience as a mental health counselor and as an assistant professor in human performance and sport. Through these experiences, he has gained a wealth of insight and experience in performance evaluation and development. His research focuses on the non-cognitive aspects of performance, systems and structures of performance development, ethics, and leadership. His work has been featured at national and international conferences across the world in the areas of sport sociology, psychology, law, and leadership. Beyond his research in athletic performance, Dr. Morgan has also worked to develop sports programs throughout multiple African refugee camps.

Dr. Morgan earned a Bachelor's degree in psychology from the University of Kansas, a Master's degree in counseling and development with an emphasis on adolescent athletes from Kansas State University, and a Ph.D. in health, exercise, and sport sciences with a minor in mental health counseling from the University of New Mexico. He and his family currently reside in Littleton, Colorado.

Together, we are a team. Together, we are Intrinsic.

We are:

  • Curious about what drives exceptional human performance
  • Committed to continuous learning and development
  • Competitors driven toward excellence


  • Called to serve a purpose greater than ourselves
  • Caring of others
  • Committed to maintaining the highest levels of integrity

At our core, we are what we measure: highly self-motivated, gritty, disciplined people capable of adjusting to change and bouncing back from adversity - all while doing so with the highest levels of integrity.

Currently no open positions.

To join our mission to ignite greatness, please contact us about any current or future opportunities.

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